Unified Analytics Cockpit
Inspect ad statistics alongside live customer dialogues on one screen.
Advertising & Analytics
Unified Ad & Chat Analytics with Meta Insights
Monitor campaign spend, reach, and conversation attribution from Meta Marketing & Insights API directly in your Supsis console.
Benefits of Meta Insights
Make confident, data-backed marketing decisions.
Precision Optimization
Direct budget to ad sets that generate the highest-converting inquiries.
Transparent Unit Costs
Know your true cost per started chat and cost per closed customer.
Agent Alignment
Evaluate agent handling speed and resolution rate for ad traffic.
Executive Reporting
Generate clean, visual summaries for marketing leadership.
Rapid Setup
Authenticate via OAuth and start viewing insights in minutes.
Practical Use Cases
Applying Meta Insights to growth strategy.
Click-to-WhatsApp Campaigns
Measure the pipeline and sales generated by direct messaging ads.
Creative Performance Comparison
Compare which video or image assets yield the most affordable inquiries.
Budget Allocation Strategy
Reallocate ad spend towards high-intent conversational channels.
Monthly Marketing Audits
Present cohesive reports connecting ad investments to customer satisfaction.
Channel Volume Benchmark
Compare conversation volumes generated across Facebook versus Instagram.
01
Campaign Performance Tracking
Stream spend, impression, and click metrics via direct API integration.
02
Conversation Inception Metrics
Identify exactly which ad sets initiate the highest volume of WhatsApp chats.
03
Cost per Conversation Analysis
Evaluate marketing expenditure per customer interaction with transparent unit costs.
04
Conversion Attribution
Correlate ad-driven inquiries with resolved tickets and finalized sales.
How to Connect Meta Insights?
View marketing analytics in three simple steps.
1
Link Meta Ad Account
Authenticate your Business Manager account in Supsis settings.
2
Select Target Campaigns
Choose the messaging and lead generation campaigns to monitor.
3
Analyze Unified Dashboards
Evaluate ad spend alongside conversation velocity and outcome metrics.
About Meta Insights - Analytic API
The Meta Insights integration unites Meta Ads Manager data with Supsis conversational analytics, empowering marketing and support teams to measure the true business impact of paid traffic.
FAQ
Meta Insights - Frequently Asked Questions
Details on reporting and metric synchronization.
Visit Our Documentation Page →InquireAd spend, impressions, clicks, messaging conversations started, and cost per messaging conversation.